Trade Marketing Executive (Indonesia) - SNOWPLUS Technology｜Meet.jobs

Job Purpose:
To play a key role in achieving company sales target & category growth through developing & implementing both ATL and BTL strategies within brands guidelines as well as customers‘ expectations. This opportunity is with a successful FMCG brand within the e-cigarette industry with amazing career prospects.

Main Accountabilities include:
Drive Company’s vision “Best in Class” at the Point of Sale (POS)

• Maximize off take on company brands through developing best in class Point of Sale Material (POSM) with Trade Marketing team, Brand Managers & Sales Team.
• Accurately forecast POSMs requirement and placement execution for all trade channels.
• Develop & deliver necessary trainings for distributors’ sales team and promoters on product knowledge & shoppers; profile.
• Plan in conjunction with Head of Trade Marketing, Brand Managers & Sales Team, the salesperson merchandizing tools kit. Launch Support
• Plan in coordination with Marketing and Sales the support for all new launches.
• Develop sales presenters & road shows for partners‘ sales teams whenever needed.
• Conduct trade visit to assess new launches implantation in key channels.
• Assess launch success’ prepare closing report for major launches. Yearly Promotions Planning / Management
• Develop yearly promotional plan on brand level & country level in line with brand guidelines, Sales feedback as well as shoppers’ insights.
• Align Trade Marketing and Brand Managers& take into account respective feedback & suggestions.
• Present to Country GM and HQ Management proposed yearly promotional plan for approval.
• Align finance on promotional cost by promotion & all related charges.
• Develop with Brand Managers, Trade Marketing packaging artwork once plan is approved.
• Produce & ship promotional packaging to all markets within agreed timelines.
• Ensure packaging quality is always best in class.
• Manage Trade Marketing budget efficiently & ensure cost policies are applied having in mind optimization between quality & price.

Promotions Evaluation

• Pre & post promotions evaluation through: estimated ROI, IMS figures, market feedback as well as market data readings when applicable.
• Work closely with Finance to validate all promotions for future planning and efficient achievements. Functional Coordination
• Consult with other function groups both internally (Supply Chain, Marketing & Finance) as well as externally (Agencies, Key Accounts & Distributors’ Team) as necessary to gain information and insights, as well as achieve results that are aligned with corporate and functional objectives. Requirements: • 2- 3 years of experience in Trade Marketing in FMCG industry, preferably tobacco; mobile phones or beverages industry • Excellent verbal and written communication skills (outgoing personality) • Experience of project management against set deliverables • Ability to prioritize and organize workloads independently when required • Team player and the ability to work across different multi-media platforms and departments • To set own priorities in line with business needs and work constructively within the team and on your own initiative • Ability to problem solve and ‘make things happen’ • Attention to detail • Website management • Ability to analyze research projects • Event management • Willingness to learn and develop with the role