As a Marketing Manager at Compass, you will shape Compass' local marketing team and our presence in the New York market. You will be responsible for managing the local marketing team while working closely with the regional team and Compass corporate marketing department to develop, oversee and execute a local brand strategy and agent marketing services strategy. You will be the leader and visionary for Compass Marketing.
At Compass You Will:
Lead your team in executing an excellent customer experience for our agents.
Lead a marketing team that effectively, efficiently, and intelligently handles all local marketing needs for our agents within your market.
Lead strategy and execution for all agent branding and marketing within your market to ensure cohesion with the Compass brand and customer satisfaction
Analyze local media landscape and develop local media strategy (print and digital) in partnership with regional advertising lead and RMD
Analyze local marketing needs and remain up to date on local real estate market trends, and the competitive landscape to inform marketing decisions.
Work with other regional marketing leads on cross-regional marketing opportunities.
Work with your local Agent leaders, local employee leaders, and Advertising partner to assess the competitive landscape and build a media plan that supports our brand, the Agent desires, and is in line with industry standards. Seek approval from Regional Marketing Director and then implement the plan and market the plan back to the Agent populations and employees in your respective market.
What We are looking for:
Key Responsibilities of the Marketing Manager: