To be a successful in the role, we are looking for you to own the following tasks
- Plan, develop and implement SEO strategies
- Track, measure and analyse all initiatives based on ROI
- Develop, manage, and optimize website shopping engine campaigns (Google Adwords, Google Analytics, Google Shopping, and others) to drive traffic and revenue to our site, includes campaign strategy, analysis, and execution
- Regularly perform thorough keywords research
- Identify key SEO KPIs and monitor the traffic rate (Direct, click rate, bounce rate and other KPI)
- Using data to Identify user persona to better target identified audiences
- Identify problems and deficiency and implement solutions in a timely manner
- Suggest improvements for process and productivity optimization
- Work with frontend developers & marketing teams to properly implement SEO best practices
- Stay up to date with the latest SEO and digital marketing latest trends and best practices
Requirements
- Min 3 years of experience working within high growth/tech
- Working knowledge of search engine optimization practices
- Outstanding ability to think creatively, strategically , and identify and resolve problems
- Experience with website optimization tools
- Familiar Google analytics
- Ability to work within a team and independently