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Senior Product Marketing Manager - IONOS｜Meet.jobs

Salary

52k - 77k EUR Annually

Required skills

    Job description

    About us

    With its business applications, IONOS is one of the leading hosting and cloud applications providers in Europe. With our state-of-the-art technologies, we convince more than 8 million customers in many different countries every day.
     

    Your tasks

    You are the owner for all marketing activities for your product family in our domestic and international markets. Along with your product management team counterparts as well as your colleagues from other marketing groups, you demonstrate ownership of the marketing strategy by positioning the product, price and offer to grow IONOS market share. You are very familiar with our competitors on our markets so you are capable of developing concepts to optimize our campaigns, marketing measures and influence our product portfolio development. You will work on a strategic product line with high top management visibility and strong growth ambitions.

    • Responsible for customer acquisition and value creation across our markets, based on detailed data analysis.
    • Develop and initiate Go-to-Market for new Product launch in coordination with Sales, Website Management, Communications and Product Management.
    • Identify and convert Partnership to increase market penetration with co-marketing activities.
    • Proactive project management of all relevant activities in your product families.
    • Manage activities within the marketing funnel to adjust messaging on key touchpoints thanks to close performance monitoring.
    • Close collaboration with our Marketing localization team to adjust localization of all marketing touchpoints.
     

    We appreciate

    You have a degree such as in Business, Economics, Marketing as well as a track record of several years professional experience in the field of business development preferably in the IT/TC industry and ideally completed by experiences in Marketing or Product Management.

    • You demonstrated ability to develop sales and marketing strategy to start growing a new product in a mature market.
    • You have a sound understanding of building and leading marketing campaigns including attractive sales offers.
    • In addition to your excellent analytical skills, you like working with facts and figures and you easily identify quantitative coherences.
    • It is easy for you to persuade and convince others of your ideas. You are very confident and you have got excellent communication and presentation skills.
    • You are very curious, creative and extraverted and you enjoy working in an international team (Professional English is mandatory), additional language skills in German, French or Spanish would be advantageous.
    • You are well-organised, hands-on and you like to work in a dynamic environment.

    IONOS