Senior Product Analyst (Creative) - Liftoff Mobile|


100k - 120k USD Annually

Required skills

    Job description

    Liftoff is the leading growth acceleration platform for the mobile industry, helping advertisers, publishers, game developers and DSPs scale revenue growth with solutions to market and monetize mobile apps.

    Liftoff’s solutions, including Accelerate, Direct, Influence, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.

    About Liftoff

    At Liftoff, we’re building an engine of growth that all mobile app developers can use to power their businesses and find good customers for their apps. This is helping to create a mobile app ecosystem that’s diverse, innovative, and socially beneficial. Our products heavily leverage machine learning, huge datasets, and innovative user experiences. Our customers love us and our product is used by the largest brands in mobile. As a result, we’ve seen tremendous growth and profitability.

    You'll find this role exciting because it is:

    • High impact: Lots of product & process improvements to make, critical questions to answer, help organization and team keep focus on what’s important, direct impact on decision-making, and a high-velocity team to work with

    Optimized for growth: You’ll be responsible for driving product & process improvements through data. You’ll wear many hats and work with high-achieving and experienced colleagues who bring the best practices from Google, Microsoft, Amazon, Twitter and other top organizations.Cutting edge: Data science and ML are the very core of our product. Our entire business depends on how smart we can evolve our product to be. You'll get to work closely with our engineers and product managers on products that are built entirely around machine learning.

    In your day-to-day, you will:

    • Work directly with product managers and engineers to:

      • Set up, track and analyze AB test experiments
      • Create (define and build) new metrics to measure the health of various product components
    • Conduct exploratory data analyses to measure opportunities for product changes

    • Design offline and online experiments aimed at improving product performance

    • Design and implement Tableau/ Looker dashboards and the associated data pipeline to deliver insights and enhance the workflows of internal teams

    • Write analysis summaries and present findings to cross-functional teams

    • Establish best practices to guide the broader company towards a more data oriented approach to product development

    You will enjoy and excel in this role if you have these skills/qualities:

    • Ability to conduct rigorous analysis and communicate conclusions to both technical and non-technical audiences
    • Understanding of statistical inference and AB testing framework
    • Use data to consolidate finding, answer questions, and make decisions in real-life situations
    • Proficiency in SQL, Python or other common programming languages
    • Experience with various analysis techniques - i.e. correlation, causal inference, significance, distributions, etc)
    • Bachelor's Degree and 3+ years of hands-on analytical work experience
    • Proficiency in Tableau, Looker or similar data visualization tools
    • Detail-oriented, ensuring core objectives and stakeholder expectations are met with experience and / or strong desire to work in a fast-moving entrepreneurial environment
    • Strong English communication and writing skills to present conclusions to both technical and non-technical audiences
    • Bonus:

      • Industry experience in ad tech, especially at any DSPs, SSPs or MMPs


    This role eligible for full-time remote work in one of our entities: CA, CO, ID, IL, FL, GA, MA, MI, MN, MO, NC, NJ, NV, NY, OR, TX, UT, and WA. We are a remote-first company with US hubs in Redwood City, Los Angeles, and NYC.


    Liftoff offers all employees a full compensation package that includes equity and health/vision/dental benefits associated with your country of residence. Base compensation will vary based on candidate location and experience. The following are our base salary ranges for this role:

    SF Bay Area, NYC, Los Angeles/Orange County: $120,000 - $140,000

    Seattle/Olympia, Austin, San Diego, Santa Barbara, Boston: $110,000 - $130,000

    All other cities and towns in our approved states: $100,000 - $120,000

    Working at Liftoff is fast-paced, fun, and challenging, and we thrive on innovation. Come join the rocket ship and help shape the future of the mobile app ecosystem with us!


    We use Covey as part of our hiring and / or promotional process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on January 22, 2024.

    Please see the independent bias audit report covering our use of Covey here.

    Liftoff is committed to providing and maintaining a work environment where all employees and candidates are treated with dignity and respect and that is free of bias, prejudice, and harassment. Liftoff is further committed to providing an equal employment opportunity for all employees and candidates for employment free from discrimination and harassment on the basis of sex, gender (including sexual harassment, gender harassment, and harassment due to pregnancy, childbirth, breastfeeding, and related conditions), sexual orientation, gender identity, gender expression, gender nonconformity, race, creed, religion, color, national origin, ancestry (including association, affiliation, or participation with persons or activities related to national origin, English-proficiency or accent, or immigration status), physical or mental disability, medical condition(s), genetic information of an individual or family member of the individual, marital or domestic partner status, age, veteran or military status, family care status, requesting or taking pregnancy, parental or disability leave, requesting an accommodation, or any other characteristic protected by federal, state, or local law, regulation, or ordinance. All such discrimination and harassment is unlawful and will not be tolerated. Liftoff maintains a continued commitment to equal employment opportunity and expects the full cooperation of all personnel.

    Liftoff's Compensation Strategy

    Liftoff's compensation strategy includes competitive market rate along with equity and benefits and perks that will give our employees what they need to do their best work. In order to ensure teams are compensated fairly for the work performed, we map out specific levels and take into consideration the cost of labor within each location. Liftoff provides employees a total compensation package of competitive market salaries, equity, health and wellness stipends, medical benefits associated with your country of residence. The base compensation will vary based on location, experience as well as level.

    Agency and Third Party Recruiter Notice:

    Liftoff does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or Recruiting Team. All candidates must be submitted via our Applicant Tracking System by approved Liftoff vendors who have been expressly requested to make a submission by our Recruiting Team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Liftoff Recruiting Team and such a candidate was submitted to the Liftoff Recruiting Team via our Applicant Tracking System

    Liftoff Mobile