Job Description
Media Relation
- Build a relationship with all media channels; print, digital, radio, tv etc.
- To connect with Chief Editor, Exec Producer, Journalist etc
- To increase company's and Dr's authority and credibility through media interview and appearance
Partnership
- To identify and tie up with partners/companies who shared the same target market profile; premier banking, high net-worth database, etc
- Forecast, measure, and report the results of various projects with partners, including co-created and/or co-branded content promotions, lead sharing, and/or event partnerships.
Content
- Create content to grow the company's footprint (press releases, corporate announcements, and creative content like SlideShares, Blog, Social Media, YouTube etc)
- Excellent attention to detail both for writing, editing copy, and consistency in style and tone across our content.
Requirement
- Necessary and equivalent experience required for the job scope
- Strong media relations across all channel with the producers, editors and journalist
- Strong corporate network for outreach partnership
- Strong command in the written language of Chinese and English
- Skills of handling digital media platforms, video editing etc