Vice President of Content Marketing - Aurea Software|Meet.jobs

薪資

200k USD Annually

技能需求

    工作機會描述

    Do you believe that creating world class digital content is among the most critical and valuable competencies for growth software companies? Do you thrive on the challenge of revitalizing failed brands through the combined effectiveness of exceptional copy, edgy design and fine-tuned SEO strategies? If so, you may find your dream job as a VP of Content Marketing at Aurea. Unlike traditional content marketing roles, our VPs of Content Marketing are masters of an end-to-end world class creative process that serves an ever increasing portfolio of diverse products. We focus on optimizing a well-defined, efficient and high quality content engine that can work across a wide range of software product types and industries. Our product revitalization efforts are only successful when our creative work is a differentiated competitive advantage - dripping with edgy and inspiring content and design.

    About Aurea

    Aurea helps global enterprises accelerate digital transformation through unlimited access to the world's first software library - a portfolio of over 50 software solutions and growing at a pace that doubles every three years. No other software company will expose you to the diversity of technologies, products, business problems, and clients that Aurea will. Your growth as a professional and leader will mirror our own.

    About the Role

    Vice Presidents of Content Marketing at Aurea think of their role primarily as defining and optimizing a well-oiled creative system. Software products will come through this system at the rate of at least two new products per quarter. Despite the fact that these products span a wide variety of industries, business problems and competitive markets, this role is responsible for the same one project plan that they all go through. In essence, this role is responsible for a world class system that can ingest any software product and successfully revitalize its brand and SEO value within a tight three-month process.

    Key Responsibilities:
    • Improve the quality of the content produced by improving the quality bars within the designed project plan and adding automation wherever possible and by adding new strategic capabilities to the overall system design
    • Optimize the details of the content project plan that all products go through, either based on missed targets or perceived areas of improvement.
    • Hire, fire and coach a team of copywriters, developers and designers who are responsible for producing highly engaging prospect-facing content. Content types include: Display Ads, Landing Pages, Websites, Case Studies, Ebooks, One-Pagers, Sales Presentations, Nurture Emails and Animated Videos.
    • Liaison with key stakeholders in Sales and Demand Generation to ensure that your creative system adequately equips their respective functions.

    Candidate Requirements
    • An undergraduate university degree in design, development, communications, creative writing or another liberal arts field
    • At least 1-2 years of experience as a frontline UI Designer, CopyWriter or Editor for a B2B Software Company
    • Recently worked as a Content Director, Creative Director or a similar position for a B2B software company that sold multiple product lines
    • Intimately familiar with industry best practices related to SEO, CRO and B2B copywriting
    • Demonstrated reputation as a clear data-driven thinker, who can distill vague creative principles into simple frameworks that creative individuals can execute against
    • Demonstrated reputation as a scale-oriented process designer who relishes clear definitions and repeatability

    Nice to have
    • Experiencing in web development and/or directly managing web developers
    • MBA from a premier global business school preferred but not required

    Location: 100% Remote

    Compensation: $100/hr

    To apply, please provide a resume demonstrating the required experience and skills. From there, to help us find the top 1% of talent, there will be a series of situational questions that we will use to evaluate your application. We realize these are challenging and can require a decent amount of time - so we thank you in advance for your efforts.

    Aurea Software focuses on Information Technology and Software. They have a very large team that's between 1001-5000 employees.

    You can view their website at http://www.aurea.com

    Aurea Software