Responsibilities
Setting up and executing multiple advertising campaigns, from kickoff to post mortem, including, but not limited to, preparing tracking links and other campaign materials, actively testing and managing display contents (Rich media / Video), and troubleshooting issues with third parties as necessary.
Support inbound and outbound communication with customers and partners to coordinate and manage KPI negotiation and campaign adjustments
Generate and distribute performance reports for our customers and for our internal team, with insights to help improve our service
Work with team to improve targeting and optimize strategies daily.
Manage multiple requests, tasks, and dependencies in a timely manner
Qualifications
Experience working in the field of display advertising, digital marketing or equivalent
Direct experience with traditional mobile advertising platforms, e.g. AppLovin, Chartboost, Facebook
Basic understanding of install attribution and mobile app tracking, e.g. Adjust, AppsFlyer, Kochava
Knowledge and focus on marketing analytics and ROI
Data-driven approach, precise and meticulous mindset
Fluency in English (oral and written) with good communication skills
Willingness to learn
Entertainment or mobile gaming industry experience is a plus
Compensation to be raised upon 6 month performance review.
Tools for advertising campaign management