Channel Management Manager – Marketing - UrbanFox Pte Ltd｜Meet.jobs

Applicant will be hired under UrbanFox Pte ltd, a subsidary of Keppel Logistics.

Responsibilities

• Oversee all marketing channels across B2C, B2B and B2E customer segments.

• Manage a team of B2C, B2B and B2E marketers, focusing on demand generation.

• Demand generation includes growing ecommerce sales by increasing our customer base across all customer segments and e-channels.

• Manage and develop new and existing e-Channels.

• Work closely with Merchandising team and e-Channels to plan promotional calendar and activities. These includes running roadshows and participating in relevant events.

• Plan & manage marketing schedule across all e-channels.

• Track marketing ROI across all e-channels (i.e sales driven from channel promo activities)

• Manage the workload, scheduling and quality of Graphic designer and photographer

• Work with merchandising team to brainstorm, propose and execute promotional mechanics for each category within each customer segment.

• Plan & execute Social Media activities for B2C promotions / campaigns (e.g. Facebook, Instagram)

• Manage advertising-related matters on all Channels

• Project managed seller e-commerce development with tech partners on platforms like Shopify and Magento.

Requirements

• Prior experience in managing a team of marketers in an e-commerce environment before will be highly advantageous.

• Excellent interpersonal and communication skills

• Able to manage multiple tasks and deliver on tight time-frames

• Good project management skills

• Possess strong attention to details and good interpersonal and client management skills

• Good written English, with a flair for writing and producing online content

• Creative thinking

• Prior experience in content creation, copywriting and blogging for a wide range of industries preferred

• Familiar with e-commerce platforms like Shopify and Magento, and online marketplaces like Lazada, Shopee, Qoo10, will be an advantageous

• Prior experience with managing social media platforms such as Facebook, LinkedIn, Twitter, Instagram etc will be an advantage